Better for You Cosmetics by CMYK!

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A better for you cosmetics by CMYK Cosmetics launched in October 2021 as a brand collective of Think Goodness. CMYK Cosmetics was created by our Think Goodness CEO, Chrissy Weems along with Annette McEvoy to provide clean, safe, better-for-you products. 

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The CMYK Cosmetics Collection is not huge currently however we are evolving and growing steadily. The company have added several new products to our Collection in just a short time with more to come in the next few months. Your makeup routine doesn’t have to be complicated. We are Color Made Simple!!

CMYK Cosmetics mascara showing one tube closed and one with brush displayed

Better for You Cosmetics by CMYK ‘The One and Only Mascara’

Our One and Only Mascara is a game-changer as our brush is custom-designed and curved to reach hard to get to lashes. You can apply multiple coats as its ultra-buildable without clumping or flaking.
Some of the key ingredients are:

  • Carnauba Wax – conditions your lashes
  • Cetearyl Olivate – supports healthier lash growth
  • Synthetic Beeswax – thickens your lashes
CMYK Cosmetics image showing woman wearing nude palette

Better for You Cosmetics by CMYK ‘Next Level Eye Shadow Palettes’

CMYK Cosmetics Next Level Eye Shadow Palettes are ah-mazing! Your makeup routine doesn’t have to complicated! CMYK is inspired by the simplicity of the four (4) color palette. Our Eye Palettes are like The One and Only Mascara; clean, safe and infused with health-boosting ingredients such as antioxidants and blue light protection.

We have two (2) Next Level Eye Palettes:

  • Nude with: Cushion, Rise, Spotlight and Smoke shades
  • Rose Glow with: Radiate, Lift, Illuminate and Enrich shades
CMYK Cosmetics showing nude and rose glow palettes

Each palette features four (4) high-pigment formulas that are easy-to-wear shades that will take your daily look to the Next Level.  These palettes have Ultra-Reflective Anti-Blue Light Technology to protect your skin from blue light damage found in our computer screens, smart phones and other devices! They are formulated with antioxidants that help to reduce signs of aging. Both palettes are easy to apply and smoothly blend. 

Choose your base color, apply all over your eyelid; start darker colors at the crease and blend upwards (blending is the most important step); and lastly, apply the shimmery shade (it’s recommended to apply it with your fingertips.

CMYK Cosmetics image of woman wearing rose glow eye palette

Some of the magnificent ingredients include:

  • Sweet Almond Oil – creates a smooth texture that makes it easy to apply
  • Covabead Crystals – protects your skin by reflecting blue light
  • Jojoba Seed Oil – an antioxidant that enhances skins restorative properties 
  • Squalane – works with other antioxidants to neutralize UV damage and helps prevent moisture loss.
CMYK Cosmetics Dual ended eye palette brush

Better for You Cosmetics by CMYK ‘Dual Ended Eye Shadow Brush’

Our ‘Dual Ended Eye Shadow Brush’ is made of 100% synthetic fibers and of course its cruelty free. The flat end is used to brush shadow across your lid and the fluffier side blends your shadow into the contour of your eye. 

Now you won’t need so much storage for multiple brushes with this innovative dual ended brush.

Woman holding compact mirror putting on CMYK Cosmetics lip gloss

Better for You Cosmetics by CMYK ‘No Limits Lip Gloss’

Have you tried lip gloss and it’s sticky and goopy? Well, our ‘No Limits Lip Glosses’ have no goop and are not sticky! The No Limits Lip Gloss is clean, creamy, dreamy, with the absolute perfect amount of color and sheen for your lips! Our formulas are vegan and visibly enhance the fullness of your lips. Currently, we have two shades: Gleam (a balmy peach) and Beam (a rich cherry)

The amazing benefits of our No Limits Lip Gloss include:

  • A custom applicator is designed to get into all the contours of your lips.
  • A special blend of vegetal oils provides a creamy consistency to give your lips an enriched feel
  • It stays put on your lips and is comfortable to wear
CMYK Cosmetics founder, Bella Lambert applying lip gloss to her lips

Some ingredients include:

  • Collagen – moisturizes, plumps and smooths lips
  • Hyaluronic Acid – binds the moisture molecules to your lips to keep your lips plump and hydrated
  • Castor Seed Oil – retains your lips moisture
  • Coconut Oil – smooths and nourishes your lips
  • Vitamin E – promotes cell turnover to heal your dry, chapped lips
CMYK cosmetics displaying rose glow eye palette, mascara and dual ended brush

All of our CMYK Cosmetics are:

  • Better for you products
  • Safer for you
  • Cleaner than Sephora Clean Standards
  • Ophthalmologist tested
  • Dermatologist tested
  • Allergy tested
  • Never tested on animals
  • Vegan
  • Skin-friendly ingredients
  • Free of parabens
  • Free of sulfates
  • Free of mineral oils
  • Free of DEA
  • Free of phthalates

Our CMYK Cosmetics avoid over 1,300 ingredients banned by the EU and we do not formulate with ingredients that have been clinically shown to be carcinogenic, toxic or potentially harmful to your health.

Why use confusing products? We’ve got Beauty Made Better just for YOU!

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My motto is “Never dull your Sparkle! Spread light, love and kindness! Remember, Goodness is Love in Action!”

I’d love to stay in touch with you! Click below so we can connect and learn more about each other!

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At, Think Goodness, our Vision Statement is to be a ‘GLOBAL FORCE FOR GOOD’. We want to deliver random acts of goodness that bring joy and happiness to people.  Every order equals a random Act of Goodness!

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